WINGANON, Okla. -- The search for a dog killer out of Rogers County is intensifying.
A famous Oklahoman is putting up his own money as a reward for information leading to the arrest of the person who dragged the dog behind a car.
He's known more for his calls on the football field, but when former head OU and Dallas Cowboys coach, Barry Switzer, heard the story about the dog being dragged, he said he was so disturbed, he just had to do something.
Officials with the Rogers County Sheriff's Department continue their investigation into the case.
"Makes one wonder what this person's capable of doing to another human or any living being if they would torture an animal to this extent," Rogers County Sheriff Scott Walton said.
Jetta, a 2-year-old black labrador, was discovered by her owners Saturday morning lying lifeless about a mile down the road from their home.
Someone had bound her rear legs with steel wire and dragged her behind a car.
The act has outraged the community in the small town of Winganon, in far northeast Oklahoma.
Diana Miller went door-to-door passing out flyers to raise awareness.
"This just is something that we don't want in our area and whoever did this needs to be caught," Miller said.
And Annette Tuckeer, with Wild Heart Ranch, a local wildlife rescue facility, rallied her contacts and raised $5,000 in reward money.
"Whatever in that person's brain told them that that was OK is dangerous to all of us, not just Jetta. We need to remember that while this hunt goes on," Tucker said.
The outrage has surpassed the small Rogers County community.
Now, The King himself, Barry Switzer, is weighing in.
He's adding his own money to the reward pot and doubling it to $10,000.
"This horrifies me. It's such a senseless, senseless horrific act," Switzer said. "I just don't understand the mind of a person that could do this. They're psychopathic."
Anyone with information about the crime is asked to contact authorities.