Wedding dresses are certainly one of the higher priced items purchased when getting ready for a wedding.
Now popular retailer, H&M, is trying to make wedding dresses more affordable for brides on their special day.
According to Today, H&M is unveiling a new bridal line that includes a wedding dress that is priced at only $99.
The new bridal line will be sold online and in select stores starting late this month.
While the closest H&M is in Dallas, Texas, a more local, popular brand that sells affordable wedding dresses under $100 are David’s Bridal.