Amazon might be taking a page from television broadcasters as it expands its streaming TV service and commissions more original shows.
The company is planning a free streaming service that could complement the $99-a-year Amazon Prime product that it already has, according to The Wall Street Journal.
A few hours after the report surfaced, though, Amazon seemed to dispute it, telling reporters that “we have no plans to offer a free streaming media service.”
The back-and-forth stoked yet more curiosity about Amazon’s multimedia plans.
Currently Amazon Prime has three main features: free two-day shipping, a streaming selection of TV shows and movies, and an e-book lending library.