Lightning strikes: Nike unveils Kevin Durant’s newest kicks
OKLAHOMA – Oklahoma City Thunder’s Kevin Durant has a new signature shoe.
Nike unveiled the KD7 on Wednesday, June 25.
KD is sticking to lowtops for his signature this year.
The KD7′s were inspired by a lightning strike, according to NikeInc.
The KD7 colorway narrative begins with lightning, and more specifically the average temperature of a lightning strike – 35,000 degrees Fahrenheit. It also builds on KD’s insight of wanting to be lightning-quick.
The KD7 35,000 Degrees colorway features a bright mango upper, volt outsole and hits of deep grey to represent the electric nature of lightning strikes. Stratospheric graphics and nods to lightning also appear on the sole and Swoosh.
In the official release:
Nike Basketball will proudly unveil Kevin Durant’s new signature shoe, the KD7, in a live online broadcast event Wednesday, June 25, at 12 noon ET. Broadcast legend Ahmad Rashad will host Durant and Nike designer Leo Chang for the live debut, which will include a few surprises.
The KD7 is designed to the specifications of the reigning Most Valuable Player and one of basketball’s most dynamic stars. The KD7 combines leading performance innovation with a few hidden cues, and a vivid narrative across multiple colorways that will all be unveiled during the event.