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Survey: 90% of Americans say smartphone is more important than toothbrush

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Where does your smartphone rate in your daily life?

For many, alongside or above personal hygiene.

A new survey found half of Americans say they couldn’t go one day without a smartphone.

The survey, conducted by  Bank of America, also revealed a trend that staying connected is more important than personal hygiene.

90%of people surveyed ranked their smartphone as important as deodorant.

Millenials, people born in 1980 or later, took it even further.  Milennials in the survey say their cell phone is more important than their toothbrush.