College football conference media days usually marks the ending of summer and the beginning of football season.
The media events help educate and preview the upcoming football season for fans and provides school's with a chance to showcase their programs.
One of the biggest forms of publicizing a college football program is through ESPN's "carwash" treatment.
ESPN has coaches or players visit its campus in Bristol, Connecticut and go through print, radio and television formats during its "carwash" treatment.
The opportunity gives exposure on several different formats in just one trip for coaches or players.
Oklahoma State head coach Mike Gundy has been through the treatment before.
This year Mike Gundy said he will not take part in the "carwash" treatment and spend time with his wife and sons at home in Stillwater.
The decision has drawn some criticism, hear from Gundy on the decision in the story above.