NORMAN, Okla. -- Locally owned businesses continue to compete against national chains, like Walmart.
In Norman, business owners and the Chamber of Commerce are working together to get the public’s attention for a big event kicking off homecoming weekend at OU.
Driving down Main Street in Norman, you can't miss the bright yellow signs.
Mix on Main is the first ever event on the high traffic road, as businesses are working together to keep loyal customers, and hopefully to attract new ones.
"It's great for local businesses, it's great for families, it's a win-win," said John Woods, Norman Chamber of Commerce.
The President of the Norman Chamber of Commerce said many drivers use Main Street as a connection to get to somewhere else, but he hopes that changes.
"To get them to stop and recognize the amount of local businesses that are through this area really is an opportunity that they have not experienced in this type of way," said Woods.
Some stores are feeling looked over, like 405 Imports, which features unique furniture and accessories crafted from reclaimed items.
"A lot of people don't realize that we're here. This is a great way for people to park their car, get out with their families, stroll all of the businesses," said Tina Gaines, with 405 Imports.
With OU's Homecoming on Saturday, business owners are hoping shoppers have the itch to browse and spend money locally.
"I think if that, as gardening, we're always getting ready for the next season and Christmas is upon us. People can come in and get ideas," said Katherine Brockhaus, Brockhaus Jewelry.
With giveaways, discounts, food trucks, and action, Mix on Main is promising to be fun for the whole family.
"This is just the beginning, in its infant stage, but it could be something we could do an annual event the Friday night before Homecoming," said Newt Mitchell, with Mitchell’s Jewelry.
Mix on Main is on Friday from 6-10 p.m. on Main Street between 24th Avenue and Mercedes Drive.
This is a family friendly event and free to the public.