Several cars took the plunge - literally - in Lake Geneva after falling through the lake during the city's annual Winterfest.
The cars were parked on the ice for the big event when they started to fall through the ice, according to the Lake Geneva Fire Department.
Large crowds are normally gathered at Winterfest, and it's not uncommon for people to park on the ice.
But, Saturday's situation was different as people say there were a lot more cars coupled with the warmer weather.
It became a recipe for disaster, according to WITI.
Lake Geneva's annual Winterfest includes the U.S. National Snow Sculpting competition, human sled racing and many more winter activities.
"We've seen cars here over the years that have been parked here successfully with no problems," said witness Michael Fuller. "But, when you have 12 cars all in a row, it can't be good."
No injuries were reported.