Science Museum Oklahoma hosting augmented reality pop-up museum

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OKLAHOMA CITY – Guests who visit Science Museum Oklahoma will get to experience technology they may have not seen before!

Through January 14, guests with a smartphone or tablet will be able to see a giraffe walk down a hallway, take a look around Vincent Van Gogh’s famous “Bedroom in Arles,” see a space shuttle launch and much more thanks to augmented reality.

A computer-generated giraffe appears in a hallway at Science Museum Oklahoma when viewed through the ReLiveIt app.

The experience is the work of ReLiveIt, an Oklahoma City-based startup that “has developed an app designed to enhance the visitor experience at museums, historical sights and tourist attractions.”

“We considered numerous venues — from city parks to parking lots — to truly make ReLiveIt’s Museum of Augmented Reality a ‘pop-up,’” said Ben Campbell, ReLiveIt CEO. “We approached Science Museum Oklahoma because we were excited to partner with an established museum in order to feature additional artifacts from the museum’s own collection and to be in a place where we knew many families would already be headed for the holidays — we hope to have as many people experience ReLiveIt as possible.”

With the ReLiveIt app, guests can point their device at the text panel next to each of the exhibit’s artifacts. The action “will trigger a unique augmented reality experience for each item that includes CGI objects and animals, time-lapse videos, and green screen videos with narrators sharing the unique story behind each object.”

A computer-generated model of Vincent Van Gogh’s “Bedroom in Arles” allows users to look around the famous scene when viewed through the ReLiveIt app.

“Our app gives museum guests the opportunity to view art, objects and other displays in ways they’d never imagined. ReLiveIt helps users enhance their experience at every location — everything around us has an untold story. ReLiveIt’s application allows individuals to dive deeper into their surroundings while creating an impactful memory for years to come,” said Michael Thomas, chief marketing officer for ReLiveIt.

A limited number of tablets are available for loan to museum guests when ReLiveIt staff is on-site, however guests are encouraged to use their own smartphones and tablets and to download the app prior to arriving at the museum.

The app is currently available in Apple’s App Store and is expected to be available in the Google Play Store soon.

“Museum of Augmented Reality,” ReLiveIt’s pop-up museum, is located on the science museum’s second floor and is included with general admission.

Click here for information.

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