Dior recently debuted a new television commercial that has a lot of people talking.
Dior’s new spot for its cologne “Sauvage,” features Johnny Depp leaving a city in a vintage car.
“I gotta get out of here,” he says.
After seeing a buffalo out in the middle of nowhere, Depp pulls over and starts walking through the desert.
“What am I looking for?” he asks.
Then, he digs a hole in the desert and takes off all his accessories.
“It’s something I can’t see,” he says. “I can feel it.”
He ends the commercial saying, “It’s magic…Sauvage.”
Some social media users found the ad just a little confusing.
Is it just me who don't get fragrances commercials? Or is it meant to be mysterious? Confused. #diorsauvage https://t.co/1Z89hp5WQS
— Solara Mahdi (@solaramsaad) September 8, 2015
Johnny Depp are you short of money or something? What the F is this nonsense? #diorsauvage
— You know it (@furious_cheese) September 8, 2015
Just seen the Dior Johnny Depp commercial. Anyone who thought 2015 couldn't get any worse post Mortdecai are in for a treat
— Dan Storey (@DapperDan) September 6, 2015
The Johnny Depp Dior commercial is pretty bad
— Marls (@MarleyakaTroy) September 1, 2015
Just watched that Johnny Depp Dior Sauvage commercial and I lol'd for realz. His spirit animals told him he was over accessorizing.
— Victoria (@EauMG) September 10, 2015
Marketing Fail: This is almost as bad as Brad Pitt for Chanel. These ads do not work. #DiorSauvage #MMpiHerMethod https://t.co/IUPDbMbWhv
— KillingMyCareer (@MelaynaLokosky) September 10, 2015
This is the dumbest thing I have ever seen.
I'm not kidding. It's THAT dumb.#diorsauvage https://t.co/wSzU8afvvh pic.twitter.com/RlRFEVUWWq
— Gregor Rossino (@GregorRossino) September 10, 2015
Others thought Johnny Depp’s good looks saved the ad.
Johnny Depp in that Dior commercial though 😍😍😍
— Tristan lloyd (@tristanmilburn) September 11, 2015
johnny depp's new cologne commercial #ifellinlove 😍😍
— Tessa Swacker🐮 (@26tswacker) September 11, 2015
Johnny Depp in Dior's commercial makes everything better
— doma (@inklungs) September 11, 2015
Johnny Depp in Dior commercial is everythinggggg!😍
— Casey Walker (@Ca5ey6ear) September 11, 2015
Does this commercial remind anyone else of Matthew McConaughey’s commercial for Lincoln?